Amrut Distilleries’ Two Indies & Bella Rum Shine at Their Premium Gurgaon Showcase.
Brands & Spirits, an ATL and BTL solutions agency dedicated exclusively to liquor brands, continues to create high-impact visibility and premium consumer experiences through meticulously crafted events. Most recently, we supported the Gurgaon launch of Amrut’s celebrated spirits, Two Indies and Bella Rum. Although both products entered the market last year, their Gurgaon showcase was elevated through an exclusive guest-tasting event at DLF Camellias, which turned out to be a major success. The presence of Amrut Distilleries’ top management and founding team added further prestige to the evening, strengthening brand connection and authenticity. Our role encompassed complete on-ground activations, event setup, content coverage on behalf of the GD Group, and post-event promotional support. Together, these elements ensured a seamless, engaging, and impactful launch experience that perfectly reflected the premium essence of the brands.
Brands & Spirits, an ATL and BTL solutions agency specializing in liquor brands, continues to elevate premium labels through impactful visibility and immersive consumer experiences. Our recent collaboration with Amrut Distilleries brought Two Indies and Bella Rum ,two of their flagship spirits, to Gurgaon for a refined showcase at DLF Camellias. Although both products made their market debut last year, this curated guest-tasting event offered a renewed platform for engagement and proved to be a major success. The evening was further distinguished by the presence of Amrut’s top management and founding team, adding authenticity and depth to the experience. From complete on-ground activations and bespoke event setup to coverage managed on behalf of GD Group and strategic post-event promotions, Brands & Spirits ensured a seamless, sophisticated, and high-impact launch that resonated with guests and reinforced the premium stature of the brands.
